Designing Labels for Liquor Bottles: The Ultimate Guide for Distillers
We don’t need to tell you that competition in the liquor business is tough! But we can help you get a firm design idea for custom liquor bottle labels for your product that will attract more customers and sales.
What Makes a Great Liquor Bottle Label Design?
When you combine a few carefully considered factors, they can yield a very successful liquor label design. Here are some of the most crucial boxes your new label needs to tick to make your product the next big thing!
The Right Size and Shape
A great liquor label design complements the bottle’s shape. You can never go wrong with the classic wraparound label but don’t forget to play around with shapes a little. Try round labels, triangles, or even two labels, for instance, a wraparound underneath another label that displays a logo or symbol. An unusual label is always an eye-catcher!
Make It Legible
Alas, consumers don’t like squinting at labels. They want to see, at a glance, all the major information like the name of the liquor, flavor, percentage of alcohol, and so on. Choose a font that makes this easy for them.
Consider Popular Embellishments
Sometimes, you don’t need to reinvent the wheel. Why not add a few proven touches to your liquor bottle label design? Embellishments that resonate with buyers the most include custom soft touch matte lamination, kiss-cut, and metallic labels.
Determine Your Theme
Classy, Mexico, pirates, or disco? Knowing the type of customer who purchases your product can also assist with the liquor label design. Certain people are attracted to certain themes. Those who enjoy expensive liquor might prefer a classic label with minimal images, well-designed fonts, and heraldry. A person shopping for a party might be drawn toward fun themes like spooky images, cartoonish scenes, or bold geometric shapes and colors.
Add Your Fingerprint
The best liquor bottle label design brings something unique to the table. Here, you might have to put on your thinking cap and take your time to come up with your very own “fingerprint,” something unique to your design. For example, you can make part of an image or symbol transparent or embossed using our raised spot UV label printing. These features make your product more novel and memorable.
As you can see, there are endless possibilities. To catch a customer’s eye, consider every detail of your liquor label design to make it readable, attractive, and unusual. The result must make someone want to reach out and take the bottle. Keep your brand identity as a guiding light to help pull everything together, and once you have your design picked out, order your labels from Sticker Mountain!
